Privacy Policy

Last Modified
June 17, 2025

This Privacy Policy explains how [BrandName] collects, uses, shares, and protects your personal information, as well as the rights and choices available to you regarding your data, in connection with our websites, services, and supplement products (collectively, the “Services”). “[BrandName]” includes [BrandName] Inc. and its affiliates and subsidiaries.

If you are located in the United States, please also refer to our U.S. Consumer Health Data Policy for details on how we process your health data under state-specific data privacy laws.

Personal Information We Collect

Information You Provide Directly

When you engage with our Services, you may provide personal information, including:

  • Contact Information: such as your full name, email address, mailing address, and phone number.
  • Account Details: including usernames and passwords if you create an account with us.
  • Order Information: such as your order history, product preferences, and interactions at checkout.
  • Payment Information: such as billing address and method. Payments are processed securely via third-party platforms (e.g., Stripe); we do not store your payment card details.
  • Communications: messages or inquiries via email, WhatsApp, live chat, or any surveys and reviews you submit.
  • Marketing Preferences: information related to your subscription choices and marketing engagement.
  • Survey Responses: including opinions or feedback you voluntarily share with us through surveys or interviews.

Information From Other Sources

We may combine the information you provide with data obtained from:

  • Social Media Platforms when you connect or log in via third-party services like Google or Facebook.
  • Publicly Available Sources such as social media content or public directories.
  • Marketing and Data Partners that help us reach and understand our customers better.

Information Collected Automatically

We, along with service providers and third-party tools, may collect technical and usage information via cookies, pixels, and analytics tools, such as:

  • Device Information: including browser type, device model, IP address, operating system, and language preferences.
  • Website Usage: pages visited, time spent, referral URLs, clicks, and navigation data.
  • Marketing Engagement: whether emails or messages were opened or clicked.

For more information, see our [Cookie Policy].

How We Use Personal Information

We use your data for the following purposes, and where applicable, based on legal grounds such as contract performance, consent, or our legitimate interests.

1. To Fulfill Our Contractual Obligations

  • Provide, maintain, and improve the Services and your customer experience.
  • Process payments and deliver products.
  • Communicate service updates and manage your account.

2. For Our Legitimate Business Interests

  • Understand customer preferences and optimize product offerings.
  • Conduct internal analytics, A/B testing, and customer research.
  • Protect against fraud, abuse, or misuse of our Services.

3. With Your Consent

  • Send marketing emails, newsletters, and WhatsApp messages.
  • Engage in targeted advertising through platforms like Google and Meta.
  • Collect feedback and testimonials.

4. To Comply With Legal Requirements

  • Meet applicable laws, regulations, and legal obligations.
  • Cooperate with regulators, law enforcement, or court orders.
  • Enforce our terms and investigate legal claims.

How We Share Personal Information

We may disclose personal information to:

  • Service Providers: such as payment processors, customer support providers, marketing agencies, and analytics platforms.
  • Third-Party Advertisers: for interest-based advertising, only as permitted by law or your preferences.
  • Professional Advisors: such as legal, financial, or insurance consultants.
  • Affiliates and Business Partners: within our corporate group or in joint marketing initiatives.
  • Authorities and Legal Bodies: to comply with legal processes or to protect rights, safety, or property.
  • Business Transfers: in the event of a sale, merger, acquisition, or similar transaction.

We never sell your personal data for profit.

Your Rights and Choices

Depending on your location and applicable laws, you may:

  • Access a copy of your personal data.
  • Correct or update inaccurate information.
  • Request deletion of your information.
  • Opt-out of email or WhatsApp marketing at any time.
  • Object to or restrict certain processing activities.
  • Withdraw previously given consent.

To exercise any of these rights, contact us at [Privacy Contact Email] or use the links provided in our communications.

Data Security

We implement reasonable technical and organizational measures to protect personal information. However, no system is 100% secure, and we cannot guarantee absolute protection of your data.

International Data Transfers

We may store or transfer your personal information to locations outside your country, including the United States or the European Economic Area (EEA), under appropriate safeguards such as Standard Contractual Clauses (SCCs).

Children’s Privacy

Our Services are not directed to children under 16 years of age. We do not knowingly collect personal information from children without parental consent. If we become aware of such data collection, we will delete it promptly.

Job Applicants

If you apply for a job with [BrandName], we will collect the information you provide during recruitment, including your resume, contact details, and references. This information will be used solely for recruitment purposes unless otherwise stated.

Retention of Information

We retain personal information as long as necessary for the purposes described above or as required by law. When we no longer need the information, we securely delete or anonymize it.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of the page. If material changes are made, we will notify you through our website or via direct communication where required.

Contact Us

For any questions or to exercise your privacy rights, please contact us at:

[BrandName] Privacy Team
Email: [Privacy Contact Email]
Mail: [Company Address Line 1]
    [City, State, ZIP, Country]